Practice Management & Digital Marketing Blog

03-09-2023 by Doctor Genius Marketing (L) Digital Marketing

10 Branding Mistakes for Healthcare Practices to Avoid

When building a public image for your healthcare practice, using the right medical branding is critical. However, digital marketing techniques [More..]

03-06-2023 by Doctor Genius Marketing (L) Digital Marketing

Barriers to Going Digital With Your Dental Practice

As technology continues to evolve, dentists must consider how they can adapt to the digital world. Analog processes can be [More..]

02-20-2023 by Doctor Genius Marketing (L) Digital Marketing

Reasons to Go Digital With Impressions

Healthcare practice advice for a dental office usually consists of how to implement effective dental office management, provide exceptional customer [More..]

01-23-2023 by Doctor Genius Marketing (L) Digital Marketing

Broad vs Long Tail Keywords for Doctors

Keywords are essential for any professional who is online. These specific words or phrases give websites a better chance at [More..]

01-05-2023 by Doctor Genius Marketing (L) Digital Marketing

ALT Text Makes a Difference

In digital marketing, SEO best practices must extend beyond the written content on a page. The results of a search [More..]

12-29-2022 by Doctor Genius Marketing (L) Digital Marketing

Buying Backlinks: Another SEO Shortcut Not to Take

A strong digital marketing strategy should have an emphasis on SEO, but you should avoid tactics that can end up [More..]

12-26-2022 by Doctor Genius Marketing (L) Digital Marketing

Is Your Website Not Drawing New Patients? Try These Things

Having a website for your practice is essential for retaining current patients and attracting new ones. Nowadays when patients have [More..]

12-22-2022 by Doctor Genius Marketing (L) Digital Marketing

A Beginners Guide for Doctors About Reading Google Analytics

As you try to manage SEO and online marketing for your practice, Google Analytics is an extremely valuable tool. It [More..]

12-15-2022 by Doctor Genius Marketing (L) Digital Marketing

The Importance of Providing Patient Education Through Your Website

When it comes to content marketing for doctors, using search engine optimization tools is a useful strategy for raising your website’s profile [More..]