Practice Management & Digital Marketing Blog

01-05-2023 by Doctor Genius Marketing (L) Digital Marketing

ALT Text Makes a Difference

In digital marketing, SEO best practices must extend beyond the written content on a page. The results of a search [More..]

12-29-2022 by Doctor Genius Marketing (L) Digital Marketing

Buying Backlinks: Another SEO Shortcut Not to Take

A strong digital marketing strategy should have an emphasis on SEO, but you should avoid tactics that can end up [More..]

12-26-2022 by Doctor Genius Marketing (L) Digital Marketing

Is Your Website Not Drawing New Patients? Try These Things

Having a website for your practice is essential for retaining current patients and attracting new ones. Nowadays when patients have [More..]

12-22-2022 by Doctor Genius Marketing (L) Digital Marketing

A Beginners Guide for Doctors About Reading Google Analytics

As you try to manage SEO and online marketing for your practice, Google Analytics is an extremely valuable tool. It [More..]

12-15-2022 by Doctor Genius Marketing (L) Digital Marketing

The Importance of Providing Patient Education Through Your Website

When it comes to content marketing for doctors, using search engine optimization tools is a useful strategy for raising your website’s profile [More..]

11-21-2022 by Doctor Genius Marketing (L) Digital Marketing

The Importance of Brand Authenticity in Healthcare Marketing

Many people say that the healthcare industry has been the target of consumerization, but what exactly does that mean? In [More..]

11-14-2022 by Amal Rockn Genius Lab Popular

Genius Series: Engineering Department

Operating behind the scenes at Doctor Genius, the Engineering department is responsible for much of DG and our clients’ sites. [More..]

11-13-2022 by Doctor Genius Marketing (L) Genius Lab

Doctor Genius at the 98th Annual Greater New York Dental Meeting

Doctor Genius is excited to participate in the 98th Annual Greater New York Dental Meeting (GNYDM) from November 25th to [More..]

11-10-2022 by Doctor Genius Marketing (L) Digital Marketing

5 Common Mistakes in Healthcare Marketing

The world of healthcare marketing can be tricky to navigate. In many cases, the formula for success can vary by [More..]